FB : LAB11
Thanks to the wonderful invitation, I recently went to Eco Sky’s Business Lounge for the unveiling event of LAB11’s Full Lift Shampoo and Soft Mask series by GlobalStory.
LAB11 is a brand creation by GlobalStory that has been one of the hair and beauty industry market leaders with 18 years of experience through 11 HairStory saloon branches, 1 HairStory academy, 2 SugarNails saloons and 2 FaceStory outlets.
“LAB11 is the mother brand of Full Lift Shampoo and Soft Mask which aimed to deliver desired hair texture with more than 10 benefits listed as fullness, anti-frizz, oil control, hair regrowth, heat protection, strengthening and more in both saloon and daily use,” said Derick Ooi, Group CEO and Founder of GlobalStory.
Do you want your hair look and feel fuller? How about strengthen your hair structure and prolong its growth phase?
LAB11 Full Lift Shampoo contains natural watercress extracts to provide high amounts of sulfur, zinc, and magnesium to your hair. The result of this is stronger hair roots, increased hair follicular density and thus plumping up the hair shaft to make your hair look fuller. Your hair will also feel wonderfully lighter after shampooing and visibly thicker.
Experience the uplifting and refreshing effects from the added pure lime, orange, peppermint and eucalyptus essential oils in the shampoo by massaging on your scalp during washes.
Rich in argan oil, olive oil and amino acids, LAB11 Full Lift Soft Mask is the perfect after-shampoo remedy. Use this soft mask after shampooing to replenish, hydrate and restructures split ends and broken hair shafts to reduce frizz and static.
My hair is more manageable from root to tip after using the LAB11 Full Lift Soft Mask. The natural watercress extracts, key ingredient of the soft mask, helps strengthen my hair roots and plumping up the hair shaft to make your hair looks fuller. The Morrocan Argan Oil is high in Vitamin E, which can rejuvenate the hair, protect the follicle beds, and improve the shine and overall appearance.
Full Lift Hair Product Series under LAB11 featured no artificial colouring, 100% natural extracts and pure essential oils, fragrance free as well as chemical free ingredients. Here are some of its active ingredients that made this products work so amazingly :
Watercress – to strengthen hair roots and lift hair up
High in Vitamin C, it can regulate sebaceous gland secretion and help to restore the balance of scalp. It also helps to lift up your hair after washes to give you that bouncy and fully-lifted hair.
Castor Oil – to thicken hair and repel humidity
Cold pressed from castor bean, castor oil is more ‘polar’ than other oils, meaning it can take on other forms easily. It helps as anti-humidity ingredient as high humidity in our environment would often bring frizziness and weight hair down, perfect for its usage in South East Asian countries. Castor Oil is rich in ricinoleic acid and omega-6 essential fatty acids to nourish hair and darken grey and thinning hair.
Argan Oil – to hydrate dry and tames frizzy hair
Argan Oil is best known to treat split ends and tame frizzy hair due to its high content of linoleic acid and omega-6 fatty acids. It helps promote shine and gloss to hair by nourishing it with nutrients and repairing damage, especially those from heat damage during styling and dry ironing of hair. Argan Oil can help with manageability, and help define those curls for a more beautiful look as well.
Peppermint Essential Oil – to prevent hair loss and promote hair growth
Peppermint Essential Oil contain high amounts of menthol that acts as vasodilator that helps improve blood flow, improved blood circulation around scalp will help stimulate hair growth.
Eucalyptus Essential Oil – to stimulate hair follicles
Eucalyptus Essential Oil can bring down inflammation in the scalp which helps create an ideal environment for hair growth.
Lime Essential Oil – to remove oil and rebalance moisture in scalp
Lime Essential Oil promote health of the hair by quickly removing oil and rebalance scalp moisture from within, helping to get rid of dandruff, dry and itchy scalp. Formulated with the right percentage to suit every scalp type.
Sweet Orange Essential Oil – to provide happy and uplifting experience
The essential oil of the Sweet Orange is delightfully bright and cheery, strongly anti-depressant. Added to the formulation as natural fragrance to deliver an uplifting and joyful experience during bath time.
After shampoo, apply generous amount to your hair, concentrating on the ends. The oil in the soft mask will immediately absorb into the hair fiber, providing it with essential nutrients for protection that last. Rinse off after 3 minutes.
With the vision to instil beauty and confidence in people from all walks of life, do try out LAB11’s range of tip top quality hair and beauty solution products, and be amazed with the transformation.
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