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Thanks to the wonderful invitation, I recently went to the launching event of Three Legs Cooltopia Cooling Water by Wen Ken Group. It is a product extension of Wen Ken’s classic Three Legs Cooling Water.
Comes in 2 exciting flavours, Luscious Lychee and Juicy Guava, Cooltopia Cooling Water serves to reduce body heatiness and to quench thirst. Contains no preservative and colouring, it delivers a fruity refreshing sensation whilst improving health.
Three Legs Cooltopia Cooling Water contains the active ingredients Calcitum and naturally-occurring Gypsum Fibrosum, a supplement to relieve body heatiness and keep our body systems properly balanced. Modern clinical research have shown that the use of raw Gypsum Fibrosum purges excessive heat out of our body and helps to restore the balance of yin and yang (cold and heat) within the body. The study has been journalised in the Chinese Pharmacopoeia.
Designed with a light and easy grip, you can conveniently carry the Cooltopia bottle with you to give you cool relief whenever and wherever you are.
As a heritage brand, Three Legs has over 80 years of experience in the manufacturing of cooling water. Wen Ken Group also unveiled their rebranded identity for one of Asia’s most recognisable icons – the Three Legs Emblem during the launching event.
“Our updated logo while retaining the synonymous Three Legs, embodies the values of Gratitude, Trustworthiness and Empathy that defines the purpose of Wen Ken Group of companies. Refined from the original three-legged symbol, the three-tone three-dimensional silhouette of the new Three Legs emblem seamlessly ties together these three core values while evoking themes of swiftness and zestfulness. The three connecting swooshes, which form the overarching outer swirl, indicate the way the Group forges ahead with these guiding values at the core of its actions,” said Mr Chris Lim, Wen Ken Group Business Director during his speech at the event.
The redesigned emblem is to reflect the successful transformation of the organisation, as well as its unwavering commitment towards innovation whilst always putting the needs of the people it serves first. This emblem is the embodiment of the people at Wen Ken, who endeavour to conduct themselves by such values, even as they power the Group towards progression and innovation. By removing the complex details, the new Three Legs Emblem is modern and relevant to today’s audiences while still imparting a timeless seal of approval.
Three Legs Cooltopia Cooling Water is available in all leading pharmacies, Chinese medical halls, convenience stores, supermarkets, hypermarkets and petrol marts.
For more information, please visit www.wenken.com.my.
More photos at FOOD Malaysia facebook page, a Malaysian food and lifestyle blogger since 2010