FB : Australian Avocados
Thanks for the wonderful invitation, I recently went to Jaya Grocer Supermarket for the launching event of “Tasty and Nutritious” Avocado Campaign by Taste Australia.
The campaign aims to inspire health-conscious Malaysians to make healthier food choices while taking advantage of great tasting, deliciously rich and creamy Australian Avocados all year round.
Hosted under the Hort Innovation Taste Australia banner, this campaign also aims to cement existing trade relations and develop new and exciting partnerships. Taste Australia is a national brand representing the Australian horticulture industry to support and drive the demand of fresh produce through engagements in key export markets.
“Australian Avocados consistently delivered the best quality as they were air freighted at optimum maturity into Malaysia, ensuring freshness and ripeness. When customers buy Australian Avocados, not only do they get ‘farm to table’ freshness, they are also buying into the country’s very high environmental, food safety and employment requirements. And because we’re so close, we can deliver the freshest products to Asia in 48 hours,” said Caitlin Noble, Austrade Trade Commissioner.
Australian Avocados were not only superior in taste, but were also grown in a safe environment with generations of expertise involved to ensure they were the highest quality avocados available.
“Australia is expecting a large Hass Avocado harvest from growing regions in Western and Southern Australia, Victoria and western NSW. The large supplies are also coming out of northern and central Queensland, meaning the continuing growth in production has opened opportunities for increasing supply into Malaysia,” added Ms Noble.
Certified nutritionist and health advocate, Alexandra Prabaharan was at the event to share 3 simple and nutritious dishes that are easy and tasty for everyday enjoyment.
Like many other consumers, I like the buttery and tasty appeal of avocado but not everyone is aware of its powerful health benefits. The unique combination of vitamins and minerals found in avocado can help keep your immune system strong, boost your energy, enhance brain power, increase bone strength, aid gut health, support healthy skin and… it can even put you in a better mood. Basically, avocado makes everything better!!
Avocados could also boost the nutrition of other healthy foods. For example, you can add avocado to your salad to increase your ability to absorb key nutrients in other fresh vegetables such as lycopene from red tomatoes and beta carotene from orange carrots.
Head to the participating retailers including Jaya Grocer, Village Grocer and AEON supermarkets now to try out yourself the flavoursome Avocados! To find out more, please visit Australian Avocados website at www.australianavocados.com.au.
More photos at FOOD Malaysia facebook page, a Malaysian food and lifestyle blogger since 2010