In Style . Hong Kong Media Experiential Tour By HKTDC
HKTDC Malaysia
FB : HKTDC Malaysia
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Thanks to the wonderful invitation, I recently went to Pavilion Kuala Lumpur for In Style . Hong Kong’s Media Experiential Tour by Hong Kong Trade Development Council (HKTDC).
The experiential tour covered merchants like TSL Jewellery, Mak’s Chee Authentic Wanton, Village Roast Duck, Starz Kitchen, Hui Lau Shan, Giordano, G2000, Optical 88, Eggette Lab, and Dolly Dim Sum for us to savor the gastronomic delights and explored finely curated products that represents the vibrant city of Hong Kong.
In Style . Hong Kong, a mega international promotion event, is making its debut in Kuala Lumpur from now till November. Organised by HKTDC, the campaign will engage top business professionals, leading brands and creative talent to inspire and inform Malaysian corporates and consumers about Hong Kong’s vibrant lifestyle and creativity.
To enrich this mega promotion and reach out to a wider Malaysian community, the HKTDC has lined up 30 Hong Kong and Malaysian brands in Kuala Lumpur, featuring a total of over 140 restaurants and retail outlets, to offer discounts and incentives to consumers to savour Hong Kong cuisine and lifestyle.
Malaysian consumers will see a series of sales promotion through pop-up stores, on-ground promotions and in-store activities highlighting Hong Kong lifestyle elements, such as design-led products, trendy fashion and culinary experiences. You can simply pick up a Citywide Promotion coupon booklet at the participating outlets across Kuala Lumpur to enjoy the offers from now on to 30 November.
Well-known Hong Kong fashion and lifestyle brands Giordano, G2000 and Hang Ten, popular jewellers Chow Tai Fook and TSL, optical boutiques eGG and Optical 88, as well as hotels Dorsett and Shangri-la are offering discounts and other consumer incentives. Signature menus with Hong Kong flavours introduced by Hong Kong media celebrity Luk Ho-Ming is available at Canton-i from October to November.
More exciting Hong Kong products and gourmet can also be found at Openrice Malaysia website, and also online retailer Lazada Malaysia from mid-October. In Style pop-up stores will be set up at 2 Cubix outlets between 14 October and 30 November, at 10 MPH outlets between 14 October and 31 December, and at 5 Parkson outlets between 25 October and 8 November.
The In Style . Hong Kong offerings will showcase a variety of attractions from the city. The Hong Kong Branded Product Expo on 7-8 November will be exclusive for trade buyers, while the Business Symposium on 7 November will feature networking, business matching and consultation services. For more info, please kindly visit www.instyle-hk.com.
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More photos at FOOD Malaysia facebook page, a Malaysian food & lifestyle blogger since 2010
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