MBO Cinemas Atria

Atria Shopping Gallery, Jalan SS 22/23, Damansara Utama
47400 Petaling Jaya, Selangor, Malaysia
Tel : –
FB : MBO Cinemas

Business Hours :
Mon – Sun

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Good news for movie enthusiasts in Petaling Jaya as MBO Cinemas launched its latest outlet in Atria Shopping Gallery recently. MBO Atria will feature 3 unique viewing concepts, MBO Kecil, MBO Big Screen and MBO Samsung Onyx Hall.

MBO Atria offers 2 MBO Kecil halls, a concept hall that serves as a dedicated space catering to parents and their children from all ages and sizes. With elements like Kecil Sofabed, bean bags, a playground inside the cinema as well as the regular seats for adults, MBO is pioneering the effort to change the way that families interact at the movies.

Unlike traditional cinemas, MBO Kecil allows kids to run free and play to their heart’s content while enjoying their best-loved films. Parents can also organise birthday parties for their children at the Kecil hall, making it an unforgettable experience with their loved ones at MBO Cinemas.

MBO is introducing an innovative cinematic experience for audiences with the Big Screen hall. Equipped with state-of-the-art technology courtesy of a partnership with BARCO, the flagship laser projector, which is also the first of its kind in Malaysia, brings advanced image quality to the big screen with outstanding brightness, high contrast, and superior colour performance.

This avant-garde cinema hall is also enhanced with the Dolby Atmos immersive audio technology which transports audiences into the story with moving audio that fills the cinema and flows all around them – even overhead – to deliver the premier sound of entertainment. Dolby Atmos has become the preferred choice for next generation sound in the cinema and has been embraced by major studios, directors, and exhibitors around the world.

MBO Samsung Onyx Hall, MBO Cinemas’ first LED screen in the country is set to captivate audiences in Damansara Jaya through its impressive 4k resolution that supports High Dynamic Resolution (HDR) content, accurate colour presentation as well as distortion-free with true-tolife audio. The screen’s ultra-sharp 4k (4,096 x 2,160) resolutions pixel screen produces clear and crisp details, giving movie fanatics a cinematic experience like no other. To compliment the imposing screen, the hall’s sound technology is sculpted by Harman’s JBL Surround Sound System that allows audiences in each and every row to experience a clear and balanced sound.

MBO Cinemas’s first self-service kiosk, enabling movie-goers an alternative option to purchase tickets and potentially reduce the queue time. ALLSTAR members can also use their loyalty cards to continue collecting points as well as point redemption at this self-service kiosk.

This is something new and interesting to me. MBO Cinemas is also introducing Coca Cola Freestyle, a new revolutionary drink concept with over 46,000 outlets worldwide. You can choose a variety of flavours with over 50 drink combination choices via an interactive touch-screen dispenser. This unique service will also be customised to provide flavours accustomed to Malaysian’s local taste bud, namely Lychee, Mango and some from the A&W variants.

“With the launch of MBO Atria, we want the local community as well as new visitors to have a different perspective when going to the cinemas. Audiences are guaranteed to be delighted with a cinematic experience of high-end technology, they may even forget they are sitting in a theatre,” said Chun Wai.

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More photos at FOOD Malaysia facebook page, a Malaysian food and lifestyle blogger since 2010

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