• Saturday, 6 August 2022
Love Tree Thursday @ BMS Organics
25 Dec
6:48

Love Tree Thursday @ BMS Organics

BMS Organics

FB : BMS Organics

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It is everyone’s responsibility to love the earth 🙂

bms organics love tree thursday campaign global environment centre

Thanks to the wonderful invitation, I recently went to BMS OrganicsLove Tree Thursday event, where Chief Executive Officer, Mr Terry Lee passed the mock cheque to Global Environment Centre for tree planting at Peatland Forest – Raja Musa Forest Reserve (RMFR), Bestari Jaya, Kuala Selangor.

bms organics love tree thursday campaign

In conjunction with BMS Organics’ 21st anniversary, the company has pledged to plant 210 trees in 2018. They co-operate with Global Environment Centre and launched the ‘Love Tree Thursday’ campaign  to conserve the Peatland Forest. BMS Organics not only successfully achieved the promised goal, but also doubled its achievements and successfully planted 420 trees.

bms organics love tree thursday campaign peatland forest

Peatland Forest is the most important eco-system globally for preventing global warming and Malaysia has the 3rd largest surface area in the world made up of this type of forest. They are characterized by the accumulation of partially decomposed organic matter under waterlogged conditions to form carbon-rich soil called peat. These forest lands are vital for many eco-system function and services. Despite the benefits, a few area remain in its pristine condition today.

bms organics love tree thursday campaign

The rehabilitation of Peatland Forest program includes fire prevention, restoration of natural water table, and encouragement of natural regeneration as well as replanting of severely degraded areas. It involves the engagement of local communities and volunteers in carrying out the seedling procurement, enrichment planting, post planting treatment and monitoring of threats.

bms organics love tree thursday campaign global environment centre

BMS Organics’ corporate mission is to protect the health of the planet and the next generation through education and services. Therefore, Mr Terry launched the ‘Green Monday‘ CSR project in 2016, hoping to educate the public to cultivate a healthy and eco-friendly life through activities. Following the successful implementation of ‘Green Monday’, he once again launched the ‘Love Tree Thursday’ campaign to promote more people to join the ranks of environmental protection by promoting the concept of tree planting.

bms organics love tree thursday campaign

In conjunction with ‘Love Tree Thursday’, BMS Organics members will receive a free organic vegetarian meal every Thursday with minimum spend of RM19.90 on retail products. For more information, please call their customer hotline at 1300-888-267.

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More photos at FOOD Malaysia facebook page, a Malaysian food and lifestyle blogger since 2010

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