Hamadaya Halal-Certified Premium Japanese Sauce

Hamadaya

FB : Hamadaya

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Thanks to the wonderful invite, I recently went to Japas by Jeff Ramsey for the launching event of Hamadaya premium Japanese sauces. A brand from Japan, the 200-year old time-tested family recipe sauce brand is now being locally produced by Bidor Kwong Heng, a Malaysian manufacturer with Halal and International food manufacturing standards.

“Our Hamadaya sauces are Halal-certified by JAKIM. When we first thought of introducing Hamadaya sauces to the Malaysian market, we realised that it has to be a Halal product. Malaysia, with its strict Halal accreditation practice, was the ideal hub for Halal food production. Also, there is an ongoing demand for halal-certified Japanese products so we are very excited to be the one bringing these award-winning sauces into the Malaysian market. We first introduced the sauces in Malaysia back in October 2020 and the response has been amazing so far,” said Khaw Teik Lye, Managing Director of Bidor Kwang Heng.

Hamadaya sauces are flavourful and versatile that can jazz up many different kinds of basic meals, and are used in various cookings from Asian to Western dishes. In fact, Monde Selection and the International Taste Institute have recognised Hamadaya 200-year-old, a time-tested recipe for its supreme consistency and premium taste.

Hamadaya Japanese Seasoning Soy Sauce
The soy sauce is made naturally and combines beautiful umami notes with the sweetness of soybeans. The light flavour compliments a wide range of culinary creations, from traditional Japanese cuisine to fusion flavours. It can be used as a dipping sauce, marinade, saute, and many other items.

Hamadaya Japanese Soy Sauce
Connoisseurs all over the world love this traditional savoury condiment. This naturally brewed soy sauce can be used for dipping, frying, or even as a rice or soup base mixing sauce on its own.

Japanese Reduced Salt Soy Sauce
This soy sauce is made with a modern proprietary brewing technique and contains 25% less salt than its counterparts. It’s great for dipping sashimi and for everyone trying to live a healthier lifestyle because of its light flavour. This soy sauce can also be used as a marinade, a mixing sauce, and more.

Japanese Oyster Essence Sauce
This oyster sauce is delicately prepared from only the freshest and natural oyster extract to offer you a rich oyster sauce of the highest quality. A light, refreshing flavour that’s perfect for glazing, stir-frying, or marinating and roasting on any cuisine.

Commenting on the launch, Hironari Hamada, the 7th Generation Brewmaster of Hamadaya who recorded his congratulatory message in a video said “As the brewmaster, I strive to ensure that the sauces’ consistency, flavour, and aroma are at its best. The best ingredients are used to make quality soy sauces that fit the tastes of the people in this region,”

“For decades, we’ve been working to make Hamadaya sauces a truly global seasoning, bringing fresh delicious experiences to people all over the world-leading to a richer and healthier lifestyle. Our dedication to Southeast Asia, one of the world’s largest and most vibrant emerging markets, spans the next 200 years and beyond” he adds.

With the rights and license from Hamadaya Japan, Bidor Kwong Heng produces Hamadaya sauces in Malaysia using the technology transfer along with the 200 year-old family recipes.

Heritage Foods has strategically leveraged both companies’ synergies to bring Japanese halal sauces to Southeast Asia through their alliance with Bidor Kwong Heng and Hamadaya.

With prices ranging from RM8.90 per bottle, Hamadaya Sauces are now available at AEON, AEON Big, AEON MaxValu Prime, Village Grocer and Jaya Grocer supermarket. Hamadaya sauces will also be available at The Store, Cold Storage, Giant and Mercato supermarkets by mid of April. Customers can also purchase it online on Lazada and Shopee.

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More photos at FOOD Malaysia facebook page, a Malaysian food and lifestyle blogger since 2010

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