Fast & Convenient Meal Order with New “Order & Collect” Feature in McDonald’s App

McDonald’s Malaysia

FB : McDonald’s Malaysia

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Have you downloaded the McDonald’s App?

Thanks for the wonderful invitation, I recently went to McDonald’s launching event of their new “Order & Collect” feature for fast and convenient meal orders.

This new app feature offers a more seamless customer experience, allowing users to order, pay, and choose how and where they want to collect their order, directly from their mobile phones.

I am impressed to know that Malaysia is the first market in the Southeast Asia region to roll-out this “Order & Collect” feature. It was first introduced in October 2021 at selected restaurants in Klang Valley and has since expanded to all McDonald’s restaurants nationwide.

“At McDonald’s Malaysia, we’re always thinking of new and innovative ways to improve our services and provide only the best customer experience. We now live in an era where consumers are more connected than ever. Their wants and needs have changed, and convenience has become a priority in their everyday lives. With the Order & Collect feature, we are eliminating the hassle of queuing and waiting to order – and making it a more seamless experience for customers to enjoy their favourite McDonald’s meal,” said Melati Abdul Hai, Vice President and Chief Marketing Officer of McDonald’s Malaysia.

“The rapid change of consumer demands and expectations has required F&B companies to be more agile, and at McDonald’s, we have had to move fast in the same rhythm as market changes. Technology and digitalisation will continue to play a key role in moving our business forward, and our focus will be on providing a more enhanced and personalized experience to our customers, especially through our McDonald’s App,” said Melati.

After the launching ceremony, we were invited to take part in the various activities to experience ourselves the “Order & Collect” journey, where customers can opt to collect their orders through four available channels at their selected McDonald’s restaurant :

1. Takeaway
Customers can skip the ordering queue in the restaurant by ordering directly on their mobile, and collect their orders from the takeaway counter.

2. Dine-in
Customers can relax, grab a seat in the restaurant before ordering on their mobile. Their orders will be then served to their table in the restaurant.

3. Drive-Thru
Customers can order ahead of time and collect at the restaurant’s Drive-Thru within 2 hours after payment.

4. Drive-In
Customers can park their car at the designated parking spot at the restaurant of their before placing their order on their mobile. Orders will be prepared immediately and delivered to the customer’s car.

After trying it myself, I like this new “Order & Collect” feature a lot. Designed to be a time-saving tool, I can easily order my favourite McDonald’s meals with just a click of a button. Orders will then be prepared immediately by my preferred restaurant upon payment, which can be made via Visa or Mastercard.

Enjoying my favourite meals at McDonald’s has become even more convenient with the new “Order & Collect” feature on the McDonald’s App. Go download the McDonald’s App from Apple Store or Google Play store now to experience yourself the fast and convenient meal order. You can also enjoy a free reward every week when you spend RM25 on “Order & Collect” with Visa from now until 6 March 2022.